Skip to content
W

A free, human audit. No sign-up.

Your website is leaving money on the table.

Get a real website audit for your UK small business. Send me your site and your goal. In 48 hours, you'll receive a short PDF showing what's broken and the three fixes that will move the needle.

No 600-issue spreadsheets. No sales pitch in disguise. Just the bits that matter, in plain English.

Free. UK based. Done by hand, not by software.

An honest opening line

Most "free SEO audit" tools just spit out a generic report and dump you into a sales funnel. They flag 600 issues so you panic and book a call. The truth is, on most small business sites, three or four things actually matter. The rest is decoration.

This is not that. I read your site myself, I look at your top two competitors, and I send you back the short version: the bits that are losing you money this week.

Keiron, Website Growth Audit

3-6 mo
typical time to first SEO results
Free
growth audits
UK
based, no offshoring
24-48h
audit turnaround

We work across most modern stacks

WordPressShopifyWebflowAstroCustom ReactSquarespace

Trusted by UK service businesses

Client Logos

Recent audits, rebuilds, and SEO fixes for teams that need more of the right enquiries.

Jenkins Heating Services
Lewis & Co Accountants
Turner Electrical
Shah Dental Care
O'Neill Building Contractors
Clarke & Partners Solicitors
Hughes Plumbing & Heating
Brooks Fitness Studio

Customer testimonials

Case study proof from businesses that needed better leads.

Sarah Jenkins
Jenkins Heating Services
“The audit showed us exactly why visitors were not calling. After the rewrite and tracking setup, quote requests became easier to measure and much more consistent.”

+38% more quote requests after the first month

Mark Lewis
Lewis & Co Accountants
“We finally had service pages that explained what clients actually needed. The team was clear, practical, and honest about what would move leads first.”

Clearer service pages and better-fit enquiries

Alex Turner
Turner Electrical
“Our old site looked fine but did not convert. The new structure made emergency jobs and local searches much easier for customers to find.”

Emergency job enquiries became easier to track

Want the same clarity on your website?

Send the site over and get a practical audit before you spend money on fixes.

Recent projects

Before and after improvements for UK businesses

Fictional but realistic case studies from audits and rebuilds, focused on practical changes that made sites easier to use and easier to measure.

Client proof

Why Choose Us?

Small-business websites need more than traffic. They need clear positioning, trust signals, and pages that make it easy to enquire.

Proof before promises

Every project starts with a real audit, clear priorities, and honest advice on what is worth fixing first.

Built around enquiries

Service pages, tracking, calls, forms, and local intent are planned together so more of the right visitors become leads.

No long contracts

Fixed-price projects and month-to-month support keep the focus on useful work instead of lock-in.

“The audit showed us exactly why visitors were not calling. After the rewrite and tracking setup, quote requests became easier to measure and much more consistent.”
Sarah Jenkins
Jenkins Heating Services
“We finally had service pages that explained what clients actually needed. The team was clear, practical, and honest about what would move leads first.”
Mark Lewis
Lewis & Co Accountants
“Our old site looked fine but did not convert. The new structure made emergency jobs and local searches much easier for customers to find.”
Alex Turner
Turner Electrical
“The audit made the problem obvious: people could not see the treatment options or next step quickly enough. The fixes were clear and manageable.”
Priya Shah
Shah Dental Care
“I expected a long technical report. What came back was six pages of plain English, ranked by what would help quote requests first.”
James O'Neill
O'Neill Building Contractors
“The audit separated real conversion problems from nice-to-have changes. That saved us from spending money on a redesign we did not need yet.”
Emma Clarke
Clarke & Partners Solicitors
“The feedback was blunt in the right way. We fixed service-area copy, calls to action, and trust proof before touching anything else.”
Daniel Hughes
Hughes Plumbing & Heating
“The audit explained why visitors were reading class pages but not booking. The suggested changes were practical enough for our developer to implement quickly.”
Natalie Brooks
Brooks Fitness Studio
“It was the first website review that talked about actual jobs, phone calls, and local searches instead of just technical scores.”
Tom Gallagher
Gallagher Roofing
“We got a clear priority list and could see which pages needed work first. The audit gave us confidence to fix the site in stages.”
Rebecca Miles
Miles Accountancy
90 mins
per audit, by hand
48 hours
turnaround
£0
to find out

What you'll get

A short PDF, not a 47-page document nobody will read.

I cap every audit at six pages. If I can't say what's wrong in six pages, I haven't understood the problem.

Each audit covers four things. Your homepage and top two service pages. Your Google Business Profile if you have one. Your top two competitors and what they're doing that you're not. And three specific fixes ranked by impact, with rough effort estimates so you can tell if it's a half-hour job or a half-day one.

That's it. No upsell. No retainer pitch. If you want to talk after, my email is in the PDF.

Why I do this for free

Because half of you won't need me.

When I audit a small business site, roughly half the time the answer is "your site is fine, you need more reviews and a faster phone answer". I'll tell you that for free. You'll go away and do it yourself.

The other half of the time it's a genuinely broken setup. Slow site, no schema, no proper Google Business Profile, competitors eating your lunch. Those audits sometimes turn into a project where I rebuild the site or run SEO for a few months.

Both outcomes are fine. The first one gives me a small business owner who remembers I didn't try to sell them something they didn't need. That tends to come back later, or send a friend.

SEO ROI Calculator

Estimate the monthly revenue you're leaving on the table by ranking lower than your competitors.

Unlock the full PDF report

Includes net uplift after SEO spend, estimated ROI, payback notes and a copy you can share with your team.

Try a quick ROI estimate while you're here. If the numbers look promising, request an audit on the actual site.

A few opinions I won't apologise for

If you've heard the opposite elsewhere, ignore me.

Most "SEO packages" are a waste of money on a broken site.

If the site is slow, badly structured, or doesn't convert, paying someone £600 a month to "do SEO" on it is throwing good money after bad. Fix the foundations first, then optimise.

A £499 website costs you more than a £4,000 one.

Because you'll rebuild it within 18 months when it doesn't rank, doesn't convert, and is impossible to edit. Doing it properly once is almost always cheaper than doing it three times.

Reviews beat backlinks for local search.

For most service businesses, getting from 12 reviews to 80 will lift you in the local pack more than any backlink campaign. And nobody will sell you that, because it's not very billable.

Your speed-to-lead matters more than your SEO.

Doubling response time to 5 minutes increases conversion by 9x in some studies. Doubling traffic to a site that takes 4 hours to reply will not.

Ready when you are.

Send your site, tell me your goal, give me 48 hours. If the answer is "your site is fine, fix these three small things", I'll tell you. If it needs work, I'll tell you that too and roughly what it should cost.

Send me your site Or read what's in an audit first →

Frequently asked questions

Is it really free? +
Yes. It takes me about 90 minutes per audit. About half of the people I send audits to don't hire me afterwards. That's fine. The half that do hire me are usually a much better fit because they've already seen how I work.
What if my site is a mess? +
Good. That's when an audit is most useful. I'd rather audit an honest mess than a polished site that doesn't convert.
How long does it take? +
Two working days from when you submit the form. If it's urgent and you tell me why, I can usually turn it around the next morning.
Who actually does the audit? +
I do. Not a tool, not a junior, not someone offshore. Same person you'd work with if you wanted ongoing help.
What if I just want the audit and that's it? +
Take it. Run with it. Fix it yourself or hand it to your existing developer. Genuinely no follow-up sales pitch.
Will you try to sell me a website I don't need? +
No. If your site is broadly fine and only needs a few tweaks, I'll tell you that. I'd rather you remember me as the person who saved you £4k than the one who sold you a rebuild you didn't need.